Invite Your Colleague and Save INR 25,960
STARTS ON December 30, 2021 Live Online
DURATION 1 Year Live Online Sessions 3 hours/ week Sunday 12:15 PM to 3:15 PM
STARTS ON December 30, 2021 Live Online
DURATION 1 Year Live Online Sessions 3 hours/ week Sunday 12:15 PM to 3:15 PM

Programme Overview

Strategy has evolved from its roots in military traditions to becoming a fundamental corporate function. It is attracting top talent, nurturing and cross-pollinating leaders, and solidifying business positions in a world of accelerated change. Leading boards are dismissing conventional strategic planning in favour of disrupters and independent-minded leaders.

That’s why IIM Kozhikode has launched the Advanced Strategic Management Programme. Designed for experienced professionals who have been persistently carving and shaping their organisations for long-term success, this programme will help you lead and implement strategic change in your organisation. This programme will equip you with skills to redefine your organisation’s strategy through proven frameworks and best practices in business strategy, decision-making, future business models, and rise to senior leadership positions.

Graduates (10+2+3) or Diploma Holders (only 10+2+3) from a recognised university in any discipline with a minimum of 7 years of work experience (after graduation) as on December 30, 2021. Post Graduates with a minimum of 5 years of work experience are also eligible to apply.

  • 40%

    Only 40% of Indian CEOs are ‘very confident’ about their revenue prospects and feel the need to re-evaluate their corporate strategy.

    SOURCE: PWC, 2020
  • 44%

    CEOs in India want to become more agile in response to changing customer needs.

  • 74%

    of marketers said post-pandemic changes in consumer behavior will significantly impact 2021 marketing strategies.


Who is this Programme for?

This pure-play strategy programme is for professionals who want to sharpen their strategic skills to identify, unlock, and capture disruptive growth for their organisations.

This programme is ideal for senior and mid-level professionals keen to develop a strategic mindset and transition into high-level strategic leadership roles that drive corporate strategy, and looking for best practices from market-leading companies to scale their business.

Additionally, senior executives involved in driving their organisation’s business strategy via structured strategic insights will benefit from the programme.

Programme Highlights

Live Online
Video Lectures


Case Studies

Industry Speakers

Peer Feedback


Capstone Project

Eruditus Career Services workshops and job placement assistance

Learning Outcomes

  • Develop an understanding of strategic management processes and functional strategies
  • Enhance skills needed to analyse financial and economic financial statements and economics principles to guide decision-making
  • Build the ability to make strategic decisions at various business and organisational levels by using various tools and frameworks
  • Gain insights into the identification and implementation of effective growth strategies
  • Advance leadership skills by employing data-driven problem-solving and innovative solutions
  • Establish a strategic mindset to diagnose problems in the organisation and make practical recommendations

IIM Kozhikode Executive Alumni Status

On successful completion of the programme, participants will be eligible for the prestigious IIM Kozhikode Executive Alumni Status. These participants will subsequently receive the alumni registration details from IIM Kozhikode. The benefits include:

  • Access to a new Alumni Email Id with login details and credentials
  • Eligible to receive Publications and Newsletters of IIMK periodically
  • Online access login details to Kasebook (Online Alumni Portal)
  • Issuance of Alumni Identity Card
  • Availing MDC/Guest Rooms at prevailing rates subject to availability

Note: The Executive Alumni benefits are subject to the discretion of IIM Kozhikode.

Programme Modules

  • Introduction to Strategy - Past-Present-Future
  • Strategic Consulting and Strategic Planning
  • Foundations of Strategy Formulation
  • Planned vs Emergent Strategy
  • Environmental Uncertainty and Strategic Planning
  • Scenario Planning
  • Industry Analysis
  • Measuring and Reporting Financial Position and Financial Performance
  • Cash Flow Analysis
  • Analysing and Interpreting Financial Statements
  • An overview of Management Accounting
  • Making Capital Investment Decisions
  • Managing Working Capital
  • The Critical Concepts of Economics
  • Fundamentals of Supply and Demand
  • Economics of Uncertainty
  • Capital, Interest, and Profits
  • International Trade
  • An Overview of Macroeconomics
  • Economic Growth
  • Operations Strategy
  • Marketing Strategy
  • Human Resources Strategy
  • Firm Resources and capabilities
  • Value Creation and Value Chain
  • Competitive Advantage
  • Competitive Strategy
  • Business Strategy in a Globalised Digital & Highly
  • Regulated World
  • Corporate Diversification Strategy
  • Achieving Growth through Acquisitions
  • Making Strategic Alliances Work
  • Internationalisation Strategies
  • Balanced Scorecard
  • Strategy Implementation using Analytics
  • Strategy and Organisational Structure
  • Strategy and Organisational Culture
  • Strategy and Organisational Communication
  • Implementation Risks & Mitigation
  • Business Models of the Future
  • Digital Transformation Strategies
  • Design Thinking and its Application in Organisational Strategy
  • Strategic Leadership and Change Management
  • Leading High-performance Teams
  • Leading organisations into a new paradigm/ growth strategies
  • Leadership inspired by Indian culture (Bhagavad Geeta and Indian Mythology)
  • Corporate Governance
  • Corporate Entrepreneurship
  • Why Design? : Introduction to Design Thinking Philosophy
  • Deep Dive to Understand the Use Contexts
  • Exploring Possible Solutions: Design Thinking Processes & Tool Kits
  • Strategy Simulation
  • Capstone Project Presentations

- Modules/ topics are indicative only, and the suggested time and sequence may be dropped/ modified/ adapted to fit the total programme hours.

Programme Director

Prof. M. K. Nandakumar, PhD

Associate Professor, Strategic Management

At IIM Kozhikode, he has worked in significant administrative positions including the Chairman of the International Exchange Programme, Chairman of International Accreditation and Chairman of Strategic Management department. He teaches MBA courses, Executive Education Programmes, Doctoral level courses and has guided several PhD students to completion. He has successfully coordinated the Association of MBAs (AMBA) accreditation project at IIM Kozhikode... More info

Eruditus Global Faculty

Helen Ritchie

Managing Director,

Opsis Capital

Helen is a digital marketing and innovation professional working as a consultant and lecturer in both the higher education and the commercial sector.

She has been involved as a tutor/facilitator and lecturer for leading business schools through Eruditus and Emeritus including The Indian Business School; India Institute of Management; the London Business School. And with private learning providers such as Squared Online (Google), and the Cambridge Education Group. More info

Andrea Stone

Managing Director,

Opsis Capital

With over 25 years of experience in marketing and product roles in global technology industries and in leadership development, Andrea has led teams across Asia and Europe.

She has collaborated with teams in emerging and developed markets globally to develop, manage and market data network services and mobile applications. More info

- Industry Experts' sessions could be scheduled on a different time zone, depending on speaker availability

Participant Testimonials

"After completing the programme, I was able to actively apply the learnings gained, especially from the Analytics and Decision making tools. This helped me build clearer and stronger business growth models."

Dinesh Agaskar

CEO, Nemera International Co. Ltd.

"The modules covering Strategy, Economics and Finance, were the standout features of this programme for me. I have been a part of various strategy teams for some time now, but have gained an enhanced analytical ability after completing this programme."

Raghuraj Venkatapur

Senior Advisor Architect/Azure Capability Lead, DXC Technology

"I really liked and enjoyed Simulation module of the course. It helped me to think more on company strategies and how important is the decision making in any business."

Purushottam Mukkundi

Regional Sales Operations Manager - Siemens Energy

Programme Certificate

Participants who successfully complete all evaluation components with minimum pass marks and meet the requisite 75% minimum attendance criteria will be awarded a Certificate of Completion from IIM Kozhikode. Participants who are unable to clear the evaluation criteria but have the requisite attendance will be awarded a Participation Certificate.

Sample Certificate

Note: All certificate images are for illustrative purposes only and may be subject to change at the discretion of IIM Kozhikode.

Early applications encouraged. Limited seats are available.

View Payment Plan
Loan offered at EMI of INR 9,266
Special Corporate Enrolment Pricing

Round 1: The first application deadline is
Nov 15, 2021 and the fee to apply is INR 2,000 + GST

Round 2: The second application deadline is
Dec 22, 2021 and the fee to apply is INR INR 2,500 + GST

In collaboration with Eruditus